You know – a thought struck me the other day – I know absolutely nobody that owns a Hardy fishing rod.*
I am not talking about hand me down rods or older rods bought on eBay – I am talking about brand new rods (and reels for the matter) that people are in the market to buy.
I was actually browsing around their site and came across a page for “reviews” – they then link to an article from Trout & Salmon magazine and state: Trout & Salmon magazine take a look at the famous Hardy brand.
There is only one problem – at the top of the page above all the glowing and usual gushing it states:
The “advert” then goes on to state “History in the making – rigorous fishing-tackle design and development remain key to the famous Hardy Brand”
Um – yea – thanks for blowing your own trumpet Hardy Brand - just what I needed to read – is that not like me doing this:
I mean – I know some tackle tarts that like to spend a lot of cash on rods and reels however Hardy is certainly not one of them. I wondered if it was a price thing – however most people I know who are willing to shell out a bit of cash would rather spend a few hundred pounds on a Sage or even a Scott
I mean – Hardy is a UK brand and no bugger seems to fish with them over here – in the UK people that want to own quality rods (by that I mean big bucks) seem to either go for a Sage or an Orvis – I would reckon that Orvis by far outsell Hardy in both rods and reels in the UK.
I reckon the only reason that Hardy as a brand is still on the go is because they are shored up by Greys which is a far more affordable solution to people owning a nice castable rod. My favourite fly rod is an old Greys GRX 2 piece 8 foot 6 4/5# which they decided to discontinue !
I predict that Hardy will eventually go down the tubes – especially as they seem unable to actually get anyone to say anything positive about them unless they actually write it themselves and then pay for it to go in a magazine.
“The Lost World of Mr. Hardy”
*Edit:I know one person out of lots!